Atlas For Men lance ses Ventes Festives

Titulaire du concours: atlasformen
Categorie: Logo
Statut: Terminé
Fichiers: Fichier 1, Fichier 2, Fichier 3

OBTENIR DESIGN

Date de lancement: 18-05-2015

Date de clôture: 16-06-2015

Total budget: € 479.00

VAINQUEUR

jem

Tout a commencé par une idée...

Un guide court et interactif les a aidés à découvrir leur style de design et a parfaitement saisi ce dont ils avaient besoin.

Besoins

Pour le lancement de ses ventes festives Atlas For Men souhaite créer un nouveau logo dédié à ce nouveau concept: "Ventes Festives by Atlas For Men".
L'objet du concours est d'associer le nouveau concept et nouveau logo "Ventes Festives" au concept et logo AFM déjà existant.
Qu'est-ce que les ventes festives ?
Chaque mois Atlas For Men (AFM) proposera à ses clients privilégiés une sélection de produits vendus sur une courte durée à la manière de ventes privées. De nouveaux produits que l'on ne trouve pas chez AFM habituellement mais qui restent dans l'esprit "Outdoor" de la marque.
A chaque mois son thème, par exemple pour le mois de Mai, AFM proposera une gamme de 3 barbecues et planchas.

Description de l'entreprise

Atlas For Men est une marque présente à l’échelle internationale, commercialisée avec succès dans 8 pays en Europe.
Crée en 1999 au sein des Editions Atlas, la marque propose des vêtements et accessoires « Outdoor » aux amoureux de la nature et des vêtements confortables à petits prix. Leader sur le marché de la vente par correspondance, Atlas For Men est également devenu un acteur majeur de l’internet avec son site de e-commerce www.atlasformen.com/.
Les collections AFM sont directement inspirées des grands espaces et se distinguent par leur esprit nature et leur caractère authentique.
Partez ainsi à la découverte des Rocheuses, des îles de la Méditerranée, du Canada, ... Autant de thèmes qui vous feront voyager tout en restant chez vous !

La cible

Atlas For Men s'adresse aux hommes ayant un style de vie proche de la nature et des loisirs basés sur le plein air.
Notre cible est principalement masculine (60%) et senior (45/65ans).
Nos produits sont très souvent en promotions, nous proposons donc des prix très attractifs avec un panier moyen à environ 50€.

Couleurs, favoris et autres exigences:

POur les couleurs rien est imposé. Néanmoins il ne faut pas oublié le côté festif et évènementiel de la vente (sans tomber dans les ballons et les cotillons). Nous pensons donc plutôt à quelque chose d'un peu coloré. Il ne faut ps mélanger trop de couleurs non plus afin que le logo puisse s'intégrer dans différents environnements.

Attention nous ne sommes pas une marque de vêtement de montagne technique.
L'utilisation de montagnes et de sapins est trop orientée. De plus le logo n'est pas pour la marque de vêtements Atlas For Men mais justement pour le lancement de ventes qui permettront à nos clients d'acheter d'autres produits tels que des barbecues, du vin, des accessoires de cuisines ou de jardinage, tout accessoires qui pourraient intéressé notre cible qui, je le rappelle, est: Homme Senior.

N'hésitez pas à poser vos questions!

VAINQUEUR

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539 Designs soumis

112 Designers

1 Gagnant

Avec de nombreuses propositions de qualité, le client a eu du mal à choisir, mais un design s’est démarqué.

OBTENIR DESIGN

{contest_winner_title}

Le design gagnant correspondait parfaitement aux attentes du client - réalisé par un talent confirmé.

Atlas For Men lance ses Ventes Festives

Tout a commencé par une idée...

Un guide court et interactif les a aidés à découvrir leur style de design et a parfaitement saisi ce dont ils avaient besoin.

Besoins

Description de l'entreprise

La cible

Couleurs, favoris et autres exigences:

Qu'est-ce que Brandsupply ?

Comment fonctionne Brandsupply ?

Quels sont les coûts ?

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